Just a few weeks ago we announced the release of comScore vCE in DoubleClick, the first completely tagless GRP measurement solution integrated directly into an ad server. With comScore vCE in DoubleClick, Brand Marketers in the US get the trusted comScore audience measurement solution for both video and display ads that delivers 100% coverage.

Register now for a webinar on October 21st at 11am PST / 2pm EST, where you’ll be joined by Anne Hunter, SVP Global Marketing Strategy at comScore, Inc. and Paul Trieu, Product Manager at Google, to learn about:

  • How reach, demographics and GRPs can help enhance campaign success
  • Share practical tips for enabling comScore vCE in DoubleClick in DoubleClick Bid Manager and DoubleClick Campaign Manager
  • Unveil best practices on using comScore vCE in DoubleClick to measure campaigns
  • Perform a demo of the new simple and easy to read reports
  • Host Q&A
Posted by Anish Kattukaran
Product Marketing, Video Platforms & Brand Measurement, Google